Brand & Visual Designer based in Montreal

I'm Negib, a Brand & Visual Designer with 6 years of experience between agency and freelance work. I spent 4 years at La Grappe, a Québec-based agency focused on the agrifood sector, and I've been running my own freelance practice before and after that, working with clients across food, agriculture, and craft brands.

My focus is brand and visual identity, with extensions into packaging, motion, illustration, and digital design when the project calls for it. Past clients include La Grappe, Kangaroo Rewards, Origine, Datte-Moi, and Les Haltes Gourmandes, alongside self-initiated concepts like Kroka that let me explore ideas beyond client work. Most of my projects are rooted in the Québec food and terroir scene, but the approach carries over to any brand that needs a clear, cohesive visual system.

I take projects from brief to execution. I work autonomously, set my own deadlines, and hit them. My process balances conceptual thinking with precise execution, and I value briefs that are clear or briefs I can help make clearer. Clients and collaborators have consistently pointed to two things in my work: speed of delivery and a distinctive illustrative sensibility.

I work with AI tools as part of my everyday process. I use Claude and ChatGPT to brainstorm, sharpen ideas, and articulate concepts. I use Midjourney and Nano Banana for visual exploration, moodboarding, and generating assets that feed into my work. It's not a shortcut; it's a faster way to get to better ideas.

What keeps me in this work is seeing a project go all the way, from a vague idea in a first call to something tangible on a shelf, on a screen, or in someone's hands.

Toolkit: Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects), Figma, Midjourney, Nano Banana, Claude, ChatGPT. Languages: French (native), English (professional).

Currently open to full-time roles and freelance collaborations.